Heroes or Villains? Memetic Communication of Politics in Poland in Times of COVID-19 Crisis

Róża Norström; Paweł Sarna

doi:10.31261/spus.14838

Published: 2022-12-29

Vol. 35 (2022)

Heroes or Villains? Memetic Communication of Politics in Poland in Times of COVID-19 Crisis

Róża Norström

, Paweł Sarna

Section: Artykuły

https://doi.org/10.31261/spus.14838

Abstract

This study presents how politics was portrayed and narrated through memes in Poland during the COVID-19 pandemic. Our findings confirm that memes were indicators of opinions and an expression of a collective identity, which could contribute to sociopolitical polarization by creating “enemy” images of disliked politicians as “villains”.

Keywords:

internet memes , COVID-19 , narrative schemes , political satire , polarization

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Norström, R., & Sarna, P. (2022). Heroes or Villains? Memetic Communication of Politics in Poland in Times of COVID-19 Crisis. Studia Politicae Universitatis Silesiensis, 35, 33–51. https://doi.org/10.31261/spus.14838

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Róża Norström

roza.norstrom@us.edu.pl
https://orcid.org/0000-0001-9981-9988

Affiliation:

University of Silesia in Katowice Poland

Bio Statement (e.g., department and rank)

Dr Róża Norström, assistant professor, Institute of Journalism and Media Communication, University of Silesia in Katowice. Her research interests are political communication, international relations and conflict reporting.

Paweł Sarna

https://orcid.org/0000-0003-4211-2310

Affiliation:

University of Silesia in Katowice Poland

Bio Statement (e.g., department and rank)

Dr hab. Paweł Sarna prof. UŚ, associate professor, Institute of Journalism and Media Communication, University of Silesia in Katowice. His research interest focus on rhetoric in media communication.

Vol. 35 (2022)
Published: 2024-12-16

ISSN: 1895-3492

eISSN: 2353-9747

10.31261/spus

Publisher

Wydawnictwo Uniwersytetu Śląskiego | University of Silesia Press

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