Water disasters pose significant risks to wildlife, livestock, and companion animals. While training programs are available for zootechnicians and veterinarians in the Global South and the Antipodes, Europe currently lacks such initiatives and is facing events unknown to previous generations due to climate change and anthropogenic factors. This study analyzed traditional and social media platforms in Greece (September 2023), Poland, and Germany (August 2022 and early 2024), focusing on mentions of flooding, water quality, and dead fish. Tools such as Brand24, Google Trends, and observations by epizootiologists were employed for the analysis. The results highlighted the importance of social media in identifying the biological causes of the Oder disaster while also emphasizing the spread of misinformation. In Greece, the economic impact of the floods was the dominant topic, with little attention paid to ecological concerns. Mitigating ecological disasters requires effective media monitoring and crisis communication, early warnings, and collaboration with civic groups (e.g., anglers).
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Język Polski